As someone from sales, the best mode of communication between you and your prospective clients is still via email. What every sales person wants to do is know when their emails are opened and who among their clients are clicking on the links. Having this knowledge would let you close deals faster with timely and appropriate follow-ups because you wouldn’t be relying on blind guesses and hit or miss emails. That’s what Yesware is all about.
Yesware is an email productivity service that covers real-time email tracking, presentation and tracking analytics, customizable templates for email creation, and CRM integration to help salespeople communicate more efficiently with their clients. It allows users to see whether their emails are opened and which customers click the links. It works as a browser extension or plugin for Chrome and Mozilla and functions under your existing email client.
Currently, Yesware supports 700,000 clients, and some noteworthy names are IBM, Zendesk, Groupon, eBay, AdRoll and New Relic.
How does Yesware Work?
Similar to other email newsletter services, Yesware uses a tracking pixel embedded in the message. It is designed this way so that salespeople can focus on one-on-one communication because it lets them know the exact moment when people are opening their messages. As a user, you will get notifications or popups showing if someone opened your email and what device they are using.
Prescriptive Analytics for Better Decisions
Yesware provides you data that shows what happened and what you should do next through prescriptive analytics. With a data-driven approach, you can determine who among your prospects are highly engaged and most likely to close.
Through Yesware’s activity and engagement report, you can see who among your prospects are still engaged so that you can keep pursuing them. In short, you won’t be wasting time on prospects that are unlikely to buy.
As a manager of a sales team, you get one-on-one reports on your rep’s email, phone and meeting activities in a month to date basis. It gives way to proper coaching and corrective measures to improve everyone’s performance.
Through the user activity dashboards, you can see how each rep is performing and pinpoint what drives their success to setup a system of best practices for everyone’s benefit.
Who should use Yesware?
A huge part of every salesperson’s day to day tasks is sending emails, and mostly, these emails are never read nor acted upon. Yesware is the perfect tool for all types of salespeople such as sales representatives, sales partners, account executives, sales managers, business development officers, managers, directors, VPs or even independent salespersons. Most tools can be used on either a personal or team level and helps users in making data-driven decisions to greatly improve sales.
Benefits of using Yesware
Based on all of the features mentioned, here is a summary of how you will benefit from using Yesware
Pricing and Plans
Whether you are an individual or someone managing a sales team, there are various pricing plans that can match your business needs.
|$12 PER USER / MONTH||$25 PER USER / MONTH||$55 PER USER / MONTH||CUSTOM PRICING|
|billed annually (see monthly rate)||billed annually||billed annually||for Gmail only|
|An email productivity toolkit for busy professionals||Shared email insights and collaboration for data-driven teams||Salesforce integration and sales automation for inside sales teams||A prescriptive sales platform for growing sales organizations|
|Real-time email tracking||Includes Pro features and…||Includes Team features and…||Includes Enterprise features and…|
|Presentation tracking & analytics||Team template sharing & reporting||Salesforce Sidebar||Yesware Touchpoints|
|Personal templates & reports||Role-based permissions||Yesware reports in Salesforce||Custom Touch Plans|
|Send later & Reminders||Centralized billing||Click-to-Call (up to 240 min/user)||Prescriptive analytics|
|iPhone mobile app||Multi-stage Mail Merge||Phone Support||Manager Dashboard|
If you are managing a huge team with more than 100 users and you need an enterprise grade Salesforce integration with demanding customizations, you can contact their sales representatives for custom plans. In case you are working as an individual, you can try a free Yesware Enterprise trial.
Yesware is an all in one tool that can help you with your email marketing campaign. It covers a wide range of functionalities which focuses on data that can help you make better decisions. If you want to try Yesware, click here for a free trial period.
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