Hootsuite: Pioneers For Professional Social Media Marketing

Michael Santiago
Apr 13, 2021 4 mins read
Editor Rating
Total
4.5 / 5

Editor Comments

Hootsuite is a program that you can purchase online if you are looking for a quick and easy to manage all your social media accounts. It’s a plus for business owners who don’t have time to update their Facebook statuses every day, or send a Tweet out to their followers every few hours.

Pros

  • Manage multiple social media accounts from one platform
  • Quick and easy team collaboration
  • Mobile version available
  • Real-time RSS feeds
  • Helpful and responsive customer support team

Cons

  • Pro and (especially) Enterprise versions are expensive
  • You have to pay for their Analytics Reports using a complicated Points system (which eventually turns into actual cash payments)
  • You will be forced to use the in-company URL shortener (Owly)
  • Facebook Imaging Problem (No thumbnail and summary previews)
  • No Facebook Insights Data on likes, comments, shares, etc.
User Ratings
0 reviews
Hootsuite Pricing: $9.99 to 99.99 Visit the Hootsuite Website

 

These days, social media marketing is the wave to ride if you’re looking for the best way to promote your product or business online. Social media marketing is effective and efficient, especially if you can manage all your social media accounts in an organized and streamlined manner. The problem is that, with the sheer amount of social media websites these days, it can be pretty difficult to manage them effectively. However, with the Hootsuite program, you won’t have to worry about taking care of your social media accounts on by one.

Hootsuite is a program that you can purchase online if you are looking for a quick and easy to manage all your social media accounts. It’s a plus for business owners who don’t have time to update their Facebook statuses every day or send a Tweet out to their followers every few hours. It’s also a great tool for social media marketing experts who are looking to build a great relationship with their customer base.

Basically, you can use Hootsuite as a bridge; a bridge between your different social media accounts so that each account can be accessed from a single point. Hootsuite also works as a bridge between you and your potential customers, so that it’s easier for you to receive feedback regarding your products or services.

 

FEATURES

Hootsuite offers several features that allow users to use and manage their social media accounts from one place. Imagine being able to log into one account, and being able to manage your Facebook, Twitter, LinkedIn, and Instagram accounts from there. You can also use Hootsuite to divide workloads between different teams so that each team can focus on one area of your social media marketing campaign.

Another great feature of Hootsuite is the security feature. Considering how easy it is to get personal and sensitive information these days from the Internet, it’s understandable that you would need a program that would protect all your sensitive data. With Hootsuite, you can get real-time notifications if your accounts have been accessed and if any data has been compromised.

In the world of social media marketing, analytics is very important, because it allows you to see which areas of your business are going strong, and which needs to be focused on. Hootsuite also offers both basic and advanced analytics reports, so that you can see just how effective your marketing strategies are. Using these analytics reports, you can focus on the weaker areas of your social media marketing campaigns, and create a more effective campaign that can reach more people.

Hootsuite is very easy to learn and to use, which is great for business owners who don’t have the time and effort to spare in learning how to use a new program. Hootsuite is also perfect for social media marketing experts who want to be able to streamline their work and achieve all their tasks in a quick and efficient manner.

 

PRICE

Here’s another awesome thing about Hootsuite: you don’t have to try before you buy! Hootsuite offers a completely free downloadable program from their website so that you can get a feel for their system, and see whether it’s a good fit for you. Their free trial version is a “lite” version of their whole program. It allows you to manage up to three social media profiles, and it allows you to schedule posts on your social media profiles. The free version also gives analytics reports of your social media accounts. The free version is the perfect choice for personal use, such a blogger who loves to update their social media accounts, and wants to be able to do so in a more efficient manner.

 

Check out Hootsuite here if you are a growing business owner, or you already own a large business, and you are looking for a way to boost your social media presence by using an efficient, easy-to-learn program. Is it a bit expensive? Yes, but consider this is an investment towards making your social media marketing campaigns as quick and as organized as possible. When you consider the costs and effort that it used to take for conventional marketing methods such as television, radio, and printed ads, you will realize just how practical using Hootsuite is!

This amazing program is being used by dozens of large companies around the world, and if you are looking to be part of this great revolution, make sure to integrate and streamline your social media accounts today using Hootsuite.

Pros
    Manage multiple social media accounts from one platform
Quick and easy team collaboration
Mobile version available
Real-time RSS feeds
Helpful and responsive customer support team
Cons
    Pro and (especially) Enterprise versions are expensive
You have to pay for their Analytics Reports using a complicated Points system (which eventually turns into actual cash payments)
You will be forced to use the in-company URL shortener (Owly)
Facebook Imaging Problem (No thumbnail and summary previews)
No Facebook Insights Data on likes, comments, shares, etc.
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