Register New gTLDs and Sell To Local Businesses

Michael Santiago
Jun 18, 2021 2 mins read
Flipping Websites & Domains for Beginner

Generic Top- Level Domains (gTLDs) have been released to give you options on domains that suit your business perfectly. It’s an initiative by ICANN (the Internet Corporation for Assigned Names and Numbers) and only domain name registrars accredited by them can apply for new gTLDs.

You’ll get a bigger choice for keyword domains and an ongoing revenue stream with a memorable domain that matches your business. You can even bring together your geographic area with geographic TLD.

Mold your own business model and build brand definition, awareness, loyalty, and trust better with a TLD under your full control.

What You Need

  • An established company with a clean record. ICANN checks all the way back to 10 years.

  • An application to ICANN – Submit through https://www.icann.org.

    – $185000

Setup Steps

  1. Register at the ICANN website and submit your deposit. $5,000 is the initial requirement when requesting the application form.

    <p>Register at the <a href="https://www.icann.org">ICANN website</a> and submit your deposit. $5,000 is the initial requirement when requesting the application form.</p>

  2. Once application has been approved, sign a registry agreement with ICANN and ensure you have a pre-delegation technical test completed.

  3. Complete their application and questionnaire. A review of your application that will take approximately 8 weeks. 

  4. Check ICANN website for updates and an estimated timeline. 

  5. Wait for your evaluation to be performed by ICANN.

Marketing Setup

  1. Have a higher margin to give you room to invest in your marketing.

  2. Give tons of discounts for the first year.

  3. Create and send personalized newsletters targeted to different audiences.

  4. Find more ways to earn more like upselling your services.

  5. Make sure renewing domains will be an easy process.

Timeframe

Time to do: 5 weeks

Time to see results: 3 months

Additional Tips

Check out the Applicant Guidebook on https://newgtlds.icann.org/applicants/agb. You will find their list of available gTLDs there, too, to save you time.

  • You can object and comment during the application process.
  • Submitting objections and comments can involve fees and an extension of the submission process.
  • Do a lot of research on the local businesses to come up with a gTLD that many will want to purchase.
  • Community- based ones are up on the list.

Potential Results

You can generate from $500 to $10,000 a month depending on how well you market your gTLD and how well your domain has been thought up. People have been found to pay up to $12, 000 for just one. It will take a lot of focus, dedication, and patience.

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