The significance of a powerful domain name cannot be overstated.
With over two decades of experience in the industry, Michael, the founder of OnlineBusiness.com has witnessed firsthand the transformative impact that the right domain name can have on the trajectory of a business.
One illustrative example is the journey of I-Newswire.com, a company Michael led, that underwent a remarkable transformation.
When the opportunity arose to acquire their best domain name, Newswire.com, a strategic decision was made that defined the company's future.
Through rebranding and upgrading to Newswire.com, the business experienced exponential growth. This pivotal move not only enhanced the brand's credibility but also attracted a wider audience.
It is a testament to the fact that domain names are not merely addresses on the internet; they are digital assets that hold the power to shape the destiny of an online business.
"I firmly believe that the right domain name is the cornerstone of success, and I'm dedicated to spreading this message far and wide, based on our extensive experience in this ever-evolving digital landscape."
Michael Santiago -- Founder, OnlineBusiness.com
TheBeautyDept.com is a valuable name because of several reasons. For one, it is a unique online asset and only one TheBeautyDept.com exists in the entire world. Yes, there are variations of this domain that exists or that can be registered but there is only one TheBeautyDept.com. Because of this fact using this for your online business can help you stand out and gain credibility and trust.
TheBeautyDept.com is years old and that means it's aged which is a big plus in the eyes of the search engines. So naturally you will want to optimize your website for the search engines and having an aged domain is a big advantage.
Related to age is a domain's MOZ DA (Domain Authority) value. MOZ.com is an SEO tool and resource site that is one of the most highly respected and popular sites amongst online business owners and marketers. The higher the DA score the better. In simple terms the DA score is a reflection of the popularity of the website/domain using links as the measurement.
TheBeautyDept.com has a DA score of 6 which is a great start, considering we have not done any SEO to this domain.
The SEO Metrics for TheBeautyDept.com show the DA (Domain Authority) Value. And while not always an important factor when selecting a domain, it can be viewed as an added benefit for names with strong metrics.
The costs below are pulled directly from Google's Ad database and show what actual advertisers are paying to advertise for these keywords. This keyword data is important because by knowing the traffic stats above you can compute the advertising value by the following formula: Avg Monthly Traffic x CPC (Cost Per Click) = Monthly Advertising Value