The process of Game Reskinning is making use of an existing game’s structure or source code to create a new one by adding new sounds, images and music. Unlike simply copying games, reskinned games are totally new games and app owners and app platforms alike allow is process.
Take for example Temple Run which is an endless runner game. It has been reskinned dozens of times into different games and most the reskins became successful as well.
Reskinning also makes use of the fickle mindedness of consumers. People are always looking for something new. And by reskinning games, you offer people something that they want.
WHO SHOULD START A GAME RESKINNING BUSINESS
If you have a couple of hundred bucks up to five grand, you can already start a Game Reskinning business. This business model is most fitting to people who love to play games as well. Understanding what people think and would like about games is necessary in order to come up with successful renditions from the source code.
You also need to have a lot of patience with marketing and looking at analytics to see how well you are performing and what needs to be done.
In short, those who love games and would be passionate enough to sell it online can benefit most from a Game Reskinning business.
HOW TO START A GAME RESKINNING BUSINESS
Although some would say that you do not need to be a developer to start a business like this. It is still advisable to learn a little bit of Xcode and Photoshop. Remember that you will be dealing with developers so having a little bit of common ground would help.
For starters, you need check out the market for some games that have potential. Try downloading them and playing them yourself. You do not really need to bank on popular games. There are some unsuccessful games that can be reskinned to become successful incarnations.
Once done with your research, buy the source code. One the most popular sites to purchased codes from is Chupamobile.com.
With a source code to work on, it’s time to sign up for Apple Developer and Google Play accounts. These platforms are where your app will be launched to the market. It is advisable to start up with free apps. In order to earn money, you need to ad networks like Revmob, Chartboost, and Applovin.
Do a bit more research and then reskin the app by hiring a developer. Make sure your game’s title, graphics, sounds music are all new and that your game has something a bit more to offer compared to the original one.
EARNING POTENTIAL OF RESKINNING GAMES
It costs $300 to $400 to buy a source code and $400 to $600 to have it reskinned by a developer. After launching, you can earn $50 per day per app through ad networks. If you have $5000, you can launch 5 games at the same time and earn $250 per day. Always remember an app would not sell for the whole year so it’s better to launch several apps at the same time.
GAME RESKINNING: A PROFITABLE BUSINESS MODEL
More than 50% of mobile users play games. Factoring in the global mobile user population, you have quite a huge market base for selling apps. Reskinning games is one of the easiest and cost-efficient ways to start an app selling business. Click on the blueprints below to learn more about game reskinning.
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